Onsite - Islamabad
Full Time
SEO & Social Media Manager
Do you enjoy building brands through creative content while driving measurable growth through SEO?
Job Responsibilities
- Develop and execute integrated Social Media & SEO strategies aligned with short-term and long-term marketing goals.
- Create compelling social media content, including graphics, reels, carousels, videos, and copy optimized for each platform.
- Plan, publish, and manage content calendars while maintaining a consistent brand identity across all digital channels.
- Optimize website pages, blogs, landing pages, and service content using on-page SEO best practices.
- Conduct keyword research, competitor analysis, and technical SEO audits to improve search rankings and website performance.
- Execute ethical off-page SEO initiatives, including backlink building and digital PR opportunities.
- Collaborate with content writers, designers, developers, and marketing teams to deliver high-performing campaigns.
- Monitor social media performance, website traffic, keyword rankings, and user engagement using analytics tools, and optimize strategies based on data.
- Stay up to date with social media trends, Google algorithm updates, emerging SEO practices, and new content formats.
- Ensure consistency in brand messaging, visual identity, typography, and storytelling across all marketing channels.
Job Requirements
- Bachelor's degree in Marketing, Business, Computer Science, or a related field (or equivalent work experience).
- 2+ years of experience in Social Media Management and SEO within a B2B, SaaS, software development, or technology company.
- Strong understanding of On-Page, Off-Page, Technical, and Local SEO.
- Experience creating engaging social media content, managing campaigns, and writing compelling digital copy.
- Proficiency with Google Analytics 4 (GA4), Google Search Console, Ahrefs, SEMrush, Screaming Frog, or similar SEO tools.
- Familiarity with WordPress/Webflow, basic HTML/CSS, and website optimization best practices.
- Strong analytical skills with the ability to interpret data and optimize campaigns for engagement, traffic, and conversions.
- Excellent communication, content writing, and project management skills in a fast-paced, collaborative environment.
- Experience with HubSpot, CRM platforms, marketing automation, CRO, paid advertising, or AI-powered SEO tools is a plus